DJ BOWSER - CD/ART

Powerbeats Pro is the only offering of it’s kind and what separates it from AirPods, outside of the sound quality, is the secure-fit ear hooks. This idea of the product locking on to your ear inspired us. WE WORKED WITH 18 athletes (simone biles, lebron james, and miho nonaka to name a few) to create the launch film for powerbeats pro.

CLICK FOR the rip that sold it

Directed by
Hiro Murai

ROLE
ACD

HONORS
2019 Cannes Lions Shortlist
2019 CICLOPE SHORTLIST
2019 CLIO AWARDS SHORTLIST
2020 clio sports SILVER
2020 clio sports Shortlist
2020 ONE SHOW SILVERPENCIL
99th ADC SILVER CUBE
2020 AICP POST SHORTLIST

With Beats’ NBA partnership going into it’s second year, we wanted to create a followup to our launch work that would kick off the 2019 season. Featuring: James harden, draymond green, anthony davis and jayson tatum.

Directed by
ANDRE STRINGER

ROLE
ACD

to launch the all-new beats flex we worked creative agency virtue to develop a gen-z focused CAMPAIGN with prominent young black talent: cordae, naomi osaka, and flo milli. flex that looked to inspire youth to push BOUNDARIES and challenge the status quo.

Directed by
Rohan Blair-Mangat

ROLE
ACD

when you create driver technology that straightens out drives, the only place you need to look for your ball is in the fairway – not great news for course marshals.

Directed by
TRAVIS HANOUR

ROLE
ACD

designing a driver is a delicate balance of style and science. we dramatized the way drivers are tested of conformity in this work for the all-new m2 driver from taylormade.

Directed by
ROBERT SETHI

ROLE
ACD

when taylormade signed the greatest golfer of all time we wanted to welcome the big cat to the family by focusing on one of the most iconic things in golf – the club twirl.

Directed by
chris standford

ROLE
sr. art director

In a series of short digital films Kyrie Irving walks you through his unexpected moves on the court. Each film was used to release a new color way a long with limited edition packaging for the Nike Kyrie 2.

Directed by
dan marks

ROLE
producer/art director

HONORS
clio sports | design | grand

Skylar Diggins was getting her first PE and We wanted to capture a raw look at what it meant to release the shoe, specifically, on Mother’s Day and her inspirations.

ROLE
producer/DIRECTOR

Vitaminwater was entering into the sport & fitness game and we were tasked with helping maintain their voice while appealing to a wider audience. We leaned into a simple truth, 99% of people who work out aren’t elite athletes and while Gatorade is great for the 1% Vitaminwater active was the perfect sports drink for “the rest of us.”

IROLE
sr. art director
copywriter (ooh)

Taylormade was about to release the most innovative driver in years, a driver that would help straighten out your mishits (a big deal to any golfer.) to launch twist face, We wanted to show how this radical new design separated Taylormade from the competition.

Directed by
ROBERT SETHI

ROLE
ACD

In a followup to our launch work we focused on the data taylormade used to develop twist face. to understand mishits you couldn’t use a simulated swing, you needed to study real people and their swings.

Directed by
ISAAC RENTZ

ROLE
ACD

Autotrader has continued to innovate over the years, with the goal of making car buying a better experience. Their newest product now gives you the option to start the car buying process before visiting a dealership. We wanted to visually represent that with Accelerate car buying is in the palm of your hand.

ROLE
ACD

Highlighting the overall innovations to the 2017 product line, we created a series of :15 videos for digital and broadcast.

director
dan marks

ROLE
art director

with speed as the focus for 2019 we created short product launch spots to highlight the new speed based features for each club in the lineup. For irons specifically we renamed the feature to “speed bridge”.

ROLE
ACD

with the launch of the p770 players irons we wanted to focus on the craftsmanship that goes into these precision milled, hand forged irons.

ROLE
sr. art director